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IBM Unica Enterprise Campaign Technical Mastery Test V1 Sample Questions:

1. What Unica Campaign flowchart process type does a customer use to build an output file of customers who were suppressed because they had opted out of marketing communications (and where no marketing offer is needed)?

A) Extract
B) Snapshot
C) Call List
D) Mail List

2. During a Unica Campaign installation, where does a customer set the required Campaign properties?

A) Properties page
B) Administration menu
C) Options menu
D) Configuration page

3. In a Unica Campaign linked project, what does navigating to the Segments-Offer tab allow you to do?

A) Create a Campaign.
B) Create a segment for a flowchart.
C) Create a flowchart.
D) Create an offer.

4. When should a user regenerate a strategic segment in Unica Campaign?

A) When datasource contents have changed.
B) Whenever a new campaign is created.
C) Daily
D) Never

5. Which Unica Campaign process divides incoming cells into sub-groups (sub-cells) based on a percentage or an actual number?

A) Segment
B) Extract
C) Sample
D) Select

Solutions: