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IBM M2040-642 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Solution Positioning and Value Selling | 20% | - ROI-driven sales approach - Business value of social collaboration |
| Topic 2: IBM Social Software Portfolio Overview | 25% | - IBM social business strategy - IBM Sametime and collaboration tools positioning - IBM Connections overview and capabilities |
| Topic 3: Customer Requirements and Use Cases | 20% | - Social software adoption scenarios - Enterprise collaboration needs analysis |
| Topic 4: Sales Process and Closing Techniques | 20% | - Proposal development and closing strategies - Opportunity qualification and pipeline management |
| Topic 5: Competitive Landscape | 15% | - Comparison with Microsoft and other collaboration platforms - Differentiation of IBM social software solutions |
IBM ICS Social Software Sales Mastery Test v2 Sample Questions:
1. Successful Social Businesses use which tool to be more nimble in discovering trends, predicting outcomes, and providing insight into consumer behavior patterns?
A) Telemarketing surveys
B) eCommerce checkout carts
C) Social Analytics
D) Online Forms
2. To a customer, what main value does an IBM Business Partner bring to an IBM Connections implementation?
A) They can provide legacy systems expertise
B) They can provide impressive presentations
C) They provide installation, integration, and trusted consulting to ensure the success of the project
D) They can provide discounted sales quotes
3. The IBM set of Social Software products provides solutions that are:
A) accessible via cloud or on premises deployments
B) open standards based and easily integrated into Microsoft and other vendor software stacks
C) All of the above.
D) accessible via desktop, mobile and tablet devices
4. Which capability, that was first developed by Lotus Quickr and is shared by IBM Connections, allows for easy integration into other products like Lotus Notes clients?
A) Fileshare
B) HTML
C) Connectors
D) Attachments
5. What is the best way to tell if your social software sales session went well with your customer?
A) When you have polite nods from your attendees
B) When you have finished all of your slides
C) When you have a drawing showing ideas that cover a compelling personalized social software solution for that customer
D) When they ask to connect to you via LinkedIn
Solutions:
| Question # 1 Answer: C | Question # 2 Answer: C | Question # 3 Answer: C | Question # 4 Answer: C | Question # 5 Answer: A |
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